IMXUP connects cutting-edge startups with top investors, industry leaders, and essential resources to accelerate growth and drive groundbreaking advancements in music technology, products, and experiences.

• Date: October 27, 2024
• Time: 9:30 AM – 12:00 PM
• Venue: IMX Main Stage, Shanghai Putuo
• Format: Startups will present their innovations in a dynamic format that includes a pitch, investor Q&A, and interactive discussions.

IMXUP is an exclusive community for music entrepreneurs, created under the umbrella of the International Music Expo (IMX). Our mission is to bring together the world’s most cutting-edge music startups and connect them with industry leaders, investors, and other innovators through a vibrant series of events, workshops, masterclasses, and competitions.

With a focus on fostering groundbreaking innovation in the music industry, IMXUP is the place where visionary startups can scale their impact, find strategic partners, and gain visibility on a global stage.

In 2024, we’re taking IMXUP to the next level by expanding our competition into a truly global event. We’re looking for the most forward-thinking music technology and creative projects in the world. Whether you’re developing new audio technology, reimagining music experiences, or pushing boundaries in product innovation, IMXUP is your platform to shine.

We are seeking startups that are innovating across a range of categories:

• Audio Technology & AI: Algorithms, generative music, AI-driven applications
• New Music Experiences: Innovative performance concepts, interactive installations, immersive environments
• Product Innovation: Digital instruments, hardware, new lifestyle products connected to music
• Cross-Industry Integration: Music’s intersection with finance, Web 3.0, and new consumer markets
• Global Impact & Social Good: Projects that leverage music for social causes or have potential for global cultural influence

Each selected startup will have the opportunity to:

• Pitch for 20 minutes: 10-minute presentation, followed by 7 minutes of Q&A with our expert panel of investors and industry leaders.
• Receive Real-Time Feedback: Get immediate insights and advice from investors with deep industry experience.
• Exclusive Networking: Engage with top-tier investors and fellow innovators during and after the event, with plenty of opportunities for collaboration and partnership-building.

Our investor lineup features a diverse group of high-profile industry professionals:

• Leading Chinese capital firms.
• Global investors.
• Industry experts and startup incubators.

At IMXUP, you’ll have the unique opportunity to connect with a carefully selected group of top-tier investors and industry leaders. These include representatives from some of the most influential companies in music, technology, and media, such as Sequoia Capital, Sony Ventures, Tencent Music Entertainment, ByteDance (TikTok), and Hearst Ventures.

IMXUP fosters a collaborative environment where you’ll not only meet investors but also industry peers, potential business partners, and advisors who are eager to explore the next big innovation in music tech. These connections can accelerate your growth, open doors to strategic partnerships, and give you direct feedback from leaders who understand the unique challenges and opportunities in the music and technology space.

Networking at IMXUP goes beyond formal introductions. We prioritize interaction and engagement through dedicated networking sessions, one-on-one meetups, and exclusive dinners, ensuring that every connection you make is meaningful and tailored to your startup’s needs.

Securing investment is a pivotal moment for any startup, and IMXUP is designed to put you in front of the right people. The event is structured to facilitate direct engagement with investors actively seeking to invest in groundbreaking music tech and innovative projects. Whether you’re looking to raise seed funding or are preparing for a larger round, IMXUP gives you the platform to pitch your ideas to a curated audience of global and industry-specific investors.

Our pitch sessions are crafted to maximize visibility for startups, providing you with an ideal stage to showcase your technology, product, or service in front of those who have a proven track record of backing game-changing companies. Investors attending IMXUP are not just spectators—they’re participants in an active search for the next big innovation in music technology, product innovation, and content creation. This could be the key moment where you secure the funding and partnerships needed to scale your business to new heights.

At IMXUP, we understand that it’s not just about pitching—it’s about preparing for sustainable growth. That’s why we offer a suite of masterclasses, workshops, and one-on-one mentorship sessions tailored specifically to startups in the music and tech space. These sessions will give you invaluable insights into refining your business model, scaling operations, building your brand, and navigating the complexities of global markets.

You’ll have access to seasoned entrepreneurs, industry experts, and successful founders who will share their knowledge and experiences, helping you address challenges and unlock new opportunities. The support doesn’t end with the event—our community of mentors and advisors remain available to guide you in the critical post-event phase, offering continuous feedback and support as you move forward.

This comprehensive approach ensures that, beyond networking and pitching, you leave IMXUP with tangible strategies and solutions to grow your business and elevate your product to the next level.

IMXUP is where the future of music technology, products, and experiences come to life. IMXUP offers startups the unique opportunity to pitch innovative projects to top investors, connect with industry leaders, and gain global visibility. Whether you’re pioneering the next breakthrough in audio technology or reimagining how the world experiences music, IMXUP is your platform to make an impact. Apply today to join a select group of visionaries shaping the future of music!